Kartell is back in Cape Town with an opening of great strategic value that marks a significant return to the South African market and reaffirms the company’s commitment to the Sub-Saharan region.
The brand’s new Cape Town store represents the beginning of a new phase of growth and development in one of the continent’s most dynamic contexts. With 400 square metres of floor space, the interior is designed to represent real living space where different collections come together and interact to convey what Kartell means today: a brand that has expanded its language and passed from individual designs to complete living projects capable of interpreting today’s constantly evolving lifestyles.
Store opening activities will include a meeting with the designer Roberto Palomba, intended as an opportunity for discussing contemporary design, the relationship between design and lifestyle and the creative journey he shares with Kartell. The appointment will reinforce the store’s role as a living, cultural space in constant dialogue with the public.