Kartell continues to work on strengthening its sales network, opening a new Flagship Store in Athens. The space is divided into different environments that evoke and inspire all the complexity and richness of the brand's furnishing solutions, presenting both the latest new products, such as the Smart Wood collection by Philippe Starck, the Be Bop armchair by Ludovica+Roberto Palomba and Fabio Novembre's Trulli, and the brand's bestsellers. The store represents an exclusive showcase for the Kartell world and our brand philosophy, and offers a new shopping experience. Spanning 400m2, spread over three floors, the new Flagship Store in the Halandri district consolidates Kartell's presence in Athens, adding to existing stores in Kolonaki and Marousi. To mark the opening, an inauguration evening was held, dedicated to the architects, with a special installation featuring products from Kartell's Outdoor collection.