"People no longer say that Kartell just makes things out of plastic, but that Kartell makes exceptional things, having transformed plastic into one of the most valued materials of our time. When I’m developing something, I don’t think about the “design”. I don’t know what that’s about. I start with what has already been designed and what people have been designing since the dawn of time. It’s like an endless exchange: the challenge is to overcome, reject and then rediscover what came before from previous generations. So that, now and then, we can leave behind evidence for future ones."
