Philippe Starck continues his exploration of new and sustainable materials, in search of the pure and basic
form of the graphic design element. A.I. CONSOLE is proposed as an idea of elegance of artificial intelligence
in search of the minimum, the ground zero of style. The console that takes up the already recognisable lines that
characterise the family is a unique piece of furniture that leaves an uncluttered yet characterful mark on entrances
and hallways thanks to its styling with a central leg. It is ideal for both residential and contract environments,
with several colour variations: white, grey, green, terracotta and black.The added value of A.I. lies in the fact that it is the first product family conceived by Artificial Intelligence in response to input received from the designer (Philippe Starck) and the know-how of the company (Kartell). Specifically, creative thinking, company know-how and artificial intelligence have merged to develop a chair model based on an algorithm that respects the original brief of the designer and the company a comfortable product with the structural strength and solidity required while upholding one of Kartell’s main values: to be an injection-moulded industrial product of outstanding aesthetic quality.
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"Kartell has a family-oriented philosophy or, in other words, we’re a philosophical family. Kartell was the only company that understood—before anyone else—that plastic alone could improve quality and lead to the creation of interesting and genuine products for as many people as possible."
Philippe Starck
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